a dynamic surf lifestyle blogger,
surfwear designer who actually surfs,
dream weaver, leap-of-faith-taker and joyful inspiration.
In this edition of Travel Talks with Salt Gypsy, we cover the tough stuff: The future of Salt Gypsy and women’s surfing.
Now that we know how you landed your dream job in the Maldives, is it still your dream job? Or have things changed?
“Surf guiding is taking a backseat for now. Salt Gypsy is a my main focus. There will, however, be a Salt Gypsy Surf trip for women in May 2014. Power and harmony exists in the lineup when women are involved. The dynamic changes, the mood is softer and more playful, less egotistical and aggressive.
My overall business plan involves surf travel. It will be a surf trip for advanced level surfers, those who are confident surfing over reef, keen to chase swell, and keen to pull into barrels regardless of whether you make it out.”
So where can we surf with Salt Gypsy?
“It is easy for me to start with Maldives. I respect my former employer at Liquid Destination and love his business plan. He has 10 years of experience, he’s switched on and knows the best uncrowded surf spots. I know there are tons of surf chicks who want to explore, who don’t want the cookie cutter stereotype of female surfing.
I would love to do something that pushes my surfing, it’s the next market that’s opening up. I just want to go on cool surf missions with other women. ”
What can we expect from Salt Gypsy in the future?
“I definitely want to take it to the next level, to offer an alternative for women in surfing. There is a bit of interest now and customers are responding. I want to see how far I can take this, to push my boundaries and grow my business, while still be of service to women, like you, surfers out there.
Surf travel is becoming bigger and bigger. I just want to have fun, grow a cool brand and collaborate with other like-minded women in business. I have a few projects coming up soon. It’s important to align with other women in the surf industry. I want to raise the caliber for everyday female surfers.”
Any future surf travel plans in the works?
“Well, first I need to see more of Indonesia! I’ve only been to Bali, Rote and Nusa Lembongan. I need to see more, need to explore more. I will make it to the Maldives at least once or twice. If I can make enough cash I would like to travel to Europe, Central and South America… I want to see it all.”
So when you do jet off and hit up those destinations, what are your travel essentials?
- sheet or travel wrap/sarong: incredibly important, whether hiding from the sun, needing a bit more covered in conservative areas, or when your hotel doesn’t give towels
- lip balm
- change of undies in carry-on
- credit card
- spare cash
“If you’re not living your dreams, you’re not living.
We’re all breathing humans. Have fun.”
Is there a piece of advice that has resonated with you, either in business or personal life?
“Be persistent. Be tenacious. If you are going to do something, do it properly. Always follow your passion, you have to take it as far as you can. Live your dreams. Life is far too short not to.
There is a Calvin Coolidge quote I live by:
‘Nothing in this world can take the place of persistence. Talent will not: nothing is more common than unsuccessful men with talent. Genius will not: unrewarded genius is almost a proverb. Education will not: the world is full of educated derelicts. Persistence and determination alone are omnipotent.”
Prior to this meetup, we watched a video of a potential Salt Gypsy sponsored rider. If there is someone reading this and looking for a sponsorship, what are you looking for? Who do you want wearing your gear in the lineup?
“I’d like someone who is confident, calm, and doesn’t fit in any particular mold. They’ve got to love surfing and be a good humble person.
My ideal team rider would have unique style (and not interested in butt shots), be passionate about surfing and really driven to make decisions to live outside the square. Oh, and someone who surfs better than me!”
So there you have it folks. What it takes to build a brand, land your dream job and take it to the next level. It isn’t about following someone else’s dream, it isn’t about following a dream at all, you’ve got to just live it.
Take a massive leap into the unknown and grab any and every opportunity you can. Look outside the norm, look to a problem, find the answer. For Danielle, it was style (and skin protection) in the lineup and a platform for real women who surf.
It was an immense pleasure meeting the dynamic individual behind Salt Gypsy, as she has inspired me to keep pursuing the life I dream of, given me faith that anything is possible, and triggered an onslaught of daily inspiration.
I look forward to seeing where Danielle goes, not only in travels and business, but as a baseline for indie female surfwear and women’s surfing.
“I’m just trying to curate the cool shit.”
If you wish to hear more about Danielle’s brand and her life, see the cool shit she curates, or would like to support her in her plight to save lineups all over the world from mainstream surf branding, check out her website and shop around.
Design your own surfwear or patiently await her incredible collaborations with designers like Rue Stiic and Kokoh bikinis. Don’t forget to find her on Instagram and Facebook to keep up with what the Salties are getting up to (or pulling into) next.
Stay salty my friends.